VANCOUVER TRENDZ [THURSDAY]

Cool It!

October 25, 2007

So, you want to contribute to global warming as little as possible but would rather choke than give up your beloved SUV? Well, now you can keep your gas guzzler and stay alive, thanks to the good folks at Vancouver’s CoolDrivePass. Offset your vehicle’s emissions by paying an amount of money equal to the amount of CO2 produced by your car - calculated on CoolDrive’s website by plugging in your vehicle’s make, model, year, and how many kilometres you drive on average per annum. To offset the emissions of that 2007 Chevy Trailblazer you’ve been tooling around town in will cost you $136.08 a year, while your neighbour’s more modest 1998 Honda Accord brings a bill of $81.14. The money accrued from conscious drivers goes to fund local and international carbon offset projects. Lightening your carbon footprint is only a click away at www.cooldrivepass.com.

Have you entered this week's Contest yet? You could win two pampering packages at Rejuva Wellness Centre, featuring the world's first cellular facelift system. Not sure what you're doing for lunch? Check out yesterday's Brand New for the ultimate sandwich.